The UK jewellery market has become saturated with designers trying to create the latest trend or invent the new must-have piece to showcase their brand’s creativity. It must be said that this is how fashion is born, and how styles develop. However, there are always the stalwarts of fashion jewellery that epitomise timeless style, and ensure you always look chic and never out of place. These are the ‘white t-shirt’ of jewellery. Our reliable friends.
As a British silver jewellery wholesaler, we know a thing or two when it comes to industry trends. Throughout this post, I’ll invite you to explore the 5 items of jewellery that every consumer needs, and that every retailer must stock:
Comfortable Sterling Silver Rings with Clear CZ stones
Lets be honest, we can’t all afford a diamond.. When Cubic Zirconia began to trend in the jewellery market, it was clear that the stone was here to stay. A like-for-like diamond replica, but for a fraction of the cost! As a fashion piece, these rings can be paired up or down with any style, but never look out of place.
Their instant impact on the eye and elegance when worn formally only further showcase the item’s brilliance. Made from 925 sterling silver, these rings are famously durable, all the while retaining their delicateness. Nothing says timeless elegance like a sterling silver ring with a crystal clear CZ stone set in it.
Children’s Silver Bracelets with Charms
Children’s jewellery comes in all shapes and sizes. Some add an element of refinement to any child’s outfit and style, and some to catch a child’s eye when walking through a jewellery shop! A silver bracelet with charms is often a child’s first item of jewellery they own. They are commonly given as gifts at birth, during religious events and on birthdays. Made from sterling silver, they are equally as durable as they are stylish.
The style of these bracelets often catches children’s attention, due to the playful nature of the charms. Having the ability to showcase multiple facets of a child’s interests, while staying true to a fashionable and very wearable piece means this item ticks all boxes.
Stacking Earrings – A Combination of Hoops, Thread Through & Cartilage Jewellery
For years now, stacking earrings have been popular with jewellery buyers. By using a combination of hoops, thread through and cartilage jewellery, fashion jewellery consumers can show individualism and creativity by mixing and matching sets and styles. Their versatility knows no bounds, and combination options keep them always looking fresh and on trend. Often sold as sets, and also individually, as a retailer there are a number of creative ways to market these popular items to your consumers. Since becoming popularised in the 90’s, stacking earrings have been a mainstay of the jewellery market, and that trend doesn’t seem to be shifting!
Solitaire Ear Studs – Best Suited for Office Wear
In every jewellery box up and down the country exist a pair of solitaire ear studs. There is a good reason for this. These delicate and classy earrings work to enhance the physical features of the wearer’s face. With a subtle glint, solitaire studs exude brilliance and style. They are incredibly versatile as a fashion item, and can be worn comfortably and casually, but also dressed up formally. The versatility and ageless elegance of these items, keeps them a constant for jewellery wearers, and means they are a must-have for any jewellery stockist. As a wholesale solitaire earring supplier in the UK, we can attest to the ageless success and mainstay trend of these items.
Screw Back Studs with Playful Designs & Colourful Crystals for Children
Screw back studs designed and marketed for children are one of the most popular items sold in the children’s jewellery market. Attracting both adults and children alike, these studs come in wonderfully customisable designs that allow children & teenagers to showcase their style and adapt their look day-to-day to suit their mood. With a multitude of colours and designs, there is a pair of studs for everyone, and as a jewellery retailer, they are absolutely one of the must have items to keep stocked.
As a stockist of wholesale kid’s jewellery, we know that nothing pulls a parent into a jewellery shop better than lots of colourful sets of studs displayed in the window!
In Conclusion:
Working in the UK jewellery industry for 30+ years, we’ve gained a wealth of experience and knowledge in the market, and know when an item is sticking about and worth stocking. There are certain fashion pieces that accelerate in popularity, and die off equally as quickly due to a passing trend, however there are equally a number of pieces that will never lose their popularity due to their versatility, tradition, durability and timeless style. These are the items that you as retailers must stock, and know you’ll always have to restock!